Cultural Transformation

Delta Air Lines – Velvet Rope Tour

When Delta filed for bankruptcy and was forced to lay off significant portions of their organization, they turned to Flashpoint to help stage a series of event and transform their culture. Flashpoint worked tirelessly under intense timelines and aggressive budget requirements to locate a suitable location and assist in building a program that would see them through these dark hours.  By working directly with Delta’s top management we created a 2 day program that over 50,000 Delta Employees would take part in over an 18 month period.  By connecting Delta’s front line employees directly with their senior management team Delta was able to help revitalize its work force and embrace a true cultural transformation.  Services Brand Development 90%Cultural Transformation 100%Graphic Design 80%Photography 90%Presentation Development 100%Production 100%Set Design 90%Speech Writing 80%Video Production 70%

Delta Air Lines – Block Party

As Delta emerged from Bankruptcy, they wanted to have a party for their employees and they turned to Flashpoint to help them create an experience that they would not forget!  Flashpoint turned Delta Air Line’s legendary campus in Atlanta Georgia into a massive festival that played host to 10,000 of Delta’s employees and their families.  The event included carnival games, a special fly over of the new Delta Branded Plane, performances by musical recording artist and an American Idol finalist, custom promotional vehicles, unique food vendors and a special presentation by Delta’s senior leadership team. Services Activations 90%Brand Development 70%Cultural Transformation 90%Graphic Design 70%Photography 80%Production 100%Set Design 90%Video Production 70%