Identity is the fuel that drives your brand. A well designed logo, an app, or a physical environment creates a branded design experience that attracts attention and turn prospects into loyal customers. Whether a product or a corporate brand, good graphic design speaks to both the mind and the heart thus creating brand recognition, corporate identity, and consumer preference.
Flashpoint’s design process begins with a thorough understanding of the company and defining its unique qualities to create a brand impression and identify the qualities of the brand need to be empathized in the market.
From the big picture to the smallest detail Flashpoint designs identities, interfaces, and experiences for companies seeking to build their brands and implement them in visual, sound, and physical environments, giving an independent view that is not biased in favor of supporting one specific channel, such as a website or a print campaign.
Flashpoint believes that great design across all mediums can have a direct positive effect on business results; our award-winning work spans research, brand strategy, corporate and product identity design, packaging and retail environments. Our team crafts effective solutions with an impeccable aesthetic -solutions that are both compelling to the consumer and produce tangible results.